How to Write a Medical Case Study That Clients Love: Formats, Structure, and Tips for Writers
Learn how to write a medical case study for clients. Practical guidance, flexible formats, and real examples for freelance medical writers.
A Year In The Life of A Freelance Medical Writer: Working Smarter, Not Harder in 2025

December 2025 At the start of this year, I typed a short list of goals into my phone notes. Nothing fancy. No vision board. Just five quick lines to keep me a little more focused on how I spent my time, where I put my energy, and what I said yes to. I’m not someone […]
Medical Case Study Examples: How and When to Use Them in Pharma and Health Content

Explore clear, real-world medical case study examples and learn how to use them effectively in pharma, medtech, and healthcare communications.
Free and Low-Cost AI Tools for Medical Writers: What I Use (and What I’m Exploring)

Discover the best free medical writing AI tools I have used. Real examples, tips, and how to use AI without risking quality or client trust.
How to Write Effective White Papers for Pharmaceutical Companies (Without Losing the Plot)

In this guide, I share the process I use to keep complex projects, like developing white papers in pharma, focused, collaborative, and effective.
Is the CMPP Worth It? What You Need to Know Before Pursuing this Publication Professional Certification

Discover everything you need to know about the CMPP and whether you should consider it for your freelancing career as a medical writer.
Agency vs. Freelancer: What’s the Best Fit for Your Healthcare Writing Needs?

Here’s my take on when to choose a freelance medical writer, when an agency is best, and when to use both.
Why Your Medical Communications Agency Needs a Freelancer: 5 Strategic Advantages They Bring to the Table

With experience leading a MedComms writing team, I share 5 proven ways freelancers help agencies cut costs, scale fast, and deliver high quality, compliant content.
How to Become a Medical Copywriter: A Practical Guide for Writers Interested in Healthcare Copywriting

When I first looked into healthcare copywriting, I felt confused. What’s the difference between medical writing and copywriting? Could I really make a living from it? Do I need a special degree? Many writers I mentor today started with the same doubts. Here’s the answer in plain English: healthcare copywriting is about making health information […]
LinkedIn Optimisation for Pharma Executives: Cut Through the Noise, Stay Compliant, and Show Up Strategically

Learn why pharma leaders need a visible LinkedIn presence — and how to build one that supports credibility, stakeholder trust, and strategic goals.